This article focuses on some important things you may not know about website copywriting for therapists and wellness businesses. If you want your website to do well, the more you know about copywriting, the better. So here are 5 things you may not know. 1. “Copywriting” is Not The Same as “Content… [ read on ]
Blog: News & Takeaways [4]
Email for Dummies
Today we’re going to talk about some basic, simple thoughts or “rules” for emailing. This article is quite beginner-oriented, but hopefully everyone will be able to pick up something from it. I’m sure we’ve all, at one time or another, sent the wrong email to the wrong person or,… [ read on ]
Is Duplicate Content Hurting Your Google Ranking?
What is duplicate content? For starters, let’s define the term. Duplicate content, at least as far as Google is concerned, is “substantive blocks” of content – either within a website or on two or more separate websites – that are “appreciably similar.” Of course the two terms here in… [ read on ]
7 Awesome WordPress Plugins
A quick Google search or (gasp!) real-life chat with a web geek will get you a seemingly endless list of “must have” WordPress plugins. Everybody’s got their favourites – some of those may be great for your purposes; some not so much. It really depends on the needs of… [ read on ]
Is Your Non-Responsive Website Killing Your Business?
OK – So that title might be a bit sensational, but in today’s technologically-advanced world, having a clunky or dated site really can lose you customers. In April 2015, Google started using mobile-friendliness as a factor when providing search results. Over the past year, we have seen our clients coming… [ read on ]