By now, everybody has heard about search engine optimization (SEO). If you’re unclear as to what it means, it’s essentially the process of making your website rank as high as possible on Google and other search engines (Bing, Yahoo, etc.). Ideally you want your site ranking #1 or at… [ read on ]
SEO
What To Do After Launching Your Website
You’ve just spent a whole lot of time and energy and, probably, money into getting your website written, designed, and produced. It’s now live on the Internet for all to see. So now you can sit back, relax, and let all that new business come to you, right? Hmmm…… [ read on ]
In Search of the Perfect Domain Name
I’ve got clients who, literally, spend weeks or months trying to come up with the perfect domain name for their new website. They probably lose sleep over it. I always say, yes, try to come up with a good (or great) domain name, but don’t stress yourself out over… [ read on ]
How to Write Effective Title Tags
A while ago we talked about the meta description tag and how to use it effectively to market your web pages. Today we’re going to discuss the description tag’s counterpart, the title tag. Title tags are one of the most important aspects of search engine optimization for your website…. [ read on ]
HTTPS: Why You Should Secure Your Website
If you’ve ever done any shopping or banking online you may have noticed that a padlock symbol appears in the address bar of your browser. Depending on the type of browser you are using and how it is configured the address bar may turn green and you might also… [ read on ]