CQ isn’t an official technical term. You won’t find it in any dictionary that I’m aware of. In fact, as far as I know, I just made the term up. Your website’s cheesiness quotient is, in essence, its ability to make people say, “Oh my Gawd” (in the bad… [ read on ]
Blog: News & Takeaways [17]
The Power of Testimonials: Getting Your Customers to Sell for You
It’s pretty common knowledge that word of mouth is one of – if not, the – best ways to sell your products/services. In his book, Unleashing the Ideavirus, Seth Godin talks about the power of other people – particularly, reputable people – praising you, rather than doing it yourself…. [ read on ]
Advantages of Splitting Up Long Web Pages
In creating pages for your website, there’s a balancing act you’ll likely become involved with: writing for your visitors (potential clients) or writing for the search engines (Google, etc.). If you focus solely on the former, you’ll have great content, but not many people who will actually see it…. [ read on ]
How Your Links Page Affects SEO
When most people are putting together the content for their website, they usually think about having a Home page, an About page, a Contact page, and at least a few others, depending on the nature of their business/organization. Then they often say, “I should probably have a Links page… [ read on ]
The Three Pillars of a Successful Website
Often, when someone goes about creating a website for the first time, what he or she is thinking about is what it will look like. While design is definitely important, it is not the only thing you should consider. It is one of the three, what I term “pillars”… [ read on ]