As designers and updaters for over a hundred sites we have seen a lot of different requests for changes. Sometimes a client will ask for a seemingly simple change that can involve new graphics, new layouts, optimizing photos, editing, adding new style sheets, changing a website’s template and more…. [ read on ]
Blog: News & Takeaways [15]
Blogs as Marketing Tools
Blogs are no longer just a daily diary of the events in an individual’s life. Many of them are educational, witty, savvy, perfectly targeted marketing strategies. By creating a blog for your business you can set yourself up as an expert in your field, promote your business through links… [ read on ]
Web Statistics Demystified
It is imperative to understand what sort of experience visitors have with your website and, specifically, how they are navigating around and utilizing your site. By knowing how potential customers get to your site, where they ‘travel’ through your site, how long they spend on specific pages, and where… [ read on ]
Search Engine Optimization No-No’s
Search Engine Optimization (SEO) is clearly an important piece of the puzzle that is creating and maintaining a successful website. If your site is not ranking well in Google and other search engines for relevant phrases that your target audience is searching for, you’re missing out on a significant… [ read on ]
The Benefits of Articles on Your Website
So, you’ve got your website all designed and produced and up on the Net. Bring on the new clients! Aside from sitting back and booking new appointments or shipping out your environmentally friendly products, you’re done, right? Well… no. Oh, right, maybe do a little marketing of the site,… [ read on ]